$36K–$60K/year
Lost clients from slow response
One missed client per month at $3K–$5K per matter. Most solo attorneys are losing far more than one.
Client Acquisition Platform Built for Law Firms
Never miss an inquiry.
Respond first.
Win the client.
79% of legal consumers hire whoever responds first. FirmFirst helps solo and small law firms capture every inquiry, respond in minutes, and convert more prospects into clients.
- of clients hire first responder
- 79% of clients hire first responder Martindale-Avvo
- higher conversion with 5-min response
- 21× higher conversion with 5-min response Industry benchmark
- annual revenue lost to slow response
- $36K–$60K annual revenue lost to slow response Average solo practitioner
- notification delivery time
- < 30 sec notification delivery time FirmFirst platform
You're losing clients to attorneys who respond faster
The math is straightforward—and costly
14%
Average firm conversion rate
Top performers convert 40%+. The difference? They respond in 5 minutes, not 5 hours.
1–2 hours
Time wasted per new client
Manual intake tasks instead of billable work. That’s $15K–$35K annually at $288–$345/hour.
The Difference
The $60K gap between you and the firm that responds first
Drag to compare how your intake process stacks up.
Built on three principles
Speed. Simple. Trust.
Speed
Grow your practice
Capture every inquiry from any channel. Get notified in under 30 seconds. Respond from your phone in minutes, not hours. Win clients before competitors even see the email.
- Instant SMS notification
- Auto-response to prospects
- Multi-channel capture (email, web form, phone)
- Mobile-first dashboard
Simple
Effortless to use
Set up in 5 minutes. No learning curve. Works on your phone between court appearances. Start free with 10 inquiries per month—no credit card required.
- 5-minute setup
- No technical knowledge needed
- Mobile-optimized for attorneys on the go
- Freemium—try before you pay
Trust
Protect your practice
Know who you’re dealing with before you pick up the phone. See email validity, phone type, device signals, and location—all in one intelligence report.
- Email & phone validation
- Device & network analysis
- Person enrichment (employer, social profiles)
- Fraud signal detection
From inquiry to client in minutes, not days
1
Inquiry arrives
Prospect submits your intake form, sends an email, or calls your number. All channels flow into FirmFirst.
2
You’re notified instantly
Your phone buzzes within 30 seconds with the prospect’s name, issue summary, and a link to the full details.
3
Prospect gets auto-response
They receive immediate confirmation setting expectations for your response time—no waiting, no wondering.
4
Intelligence report builds
While you review, FirmFirst runs signal analysis—email validation, phone verification, device check, location analysis.
5
You respond in minutes
Tap to call, tap to email, review intelligence, add notes—all from your phone. Respond before competitors even check their inbox.
6
Win the client
You responded first. You knew who they were before the call. You converted a prospect your competitors will never even contact.
Trusted by solo and small firm attorneys
"I lose clients every week to attorneys who respond faster than I do. By the time I see the email and call back, they've already hired someone else."
"I have no idea if an inquiry is worth my time before I spend 20 minutes on a call. I need to know who I'm dealing with before I pick up the phone."
"I pay for marketing but only convert 10–15% of my leads. Most just disappear. I don't even know how many I'm losing."
79% hire whoever responds first (Martindale-Avvo)
21× higher conversion at 5 min vs. 30 min (Hennessey Digital)
< 30 sec inquiry notification delivery
Common questions
How long does setup take?
Less than 5 minutes. Sign up, customize your intake form, get your embed code or shareable link, and you’re live. No technical knowledge required.
Do I need to install anything?
No. FirmFirst is 100% web-based. Works on any device with a browser—desktop, tablet, or phone.
What if I’m already using a practice management system?
FirmFirst works alongside your practice management software (MyCase, PracticePanther, and others). We capture and qualify inquiries, you manage cases in your PMS. Integration coming in Phase 2.
How do you handle attorney-client privilege?
All prospect data is encrypted in transit and at rest. We never share data outside your firm. Detailed compliance documentation available at /trust.
Can I cancel anytime?
Yes. All plans are month-to-month with no contracts. Cancel anytime from your account settings.
What counts as an inquiry?
One submission from one prospect through any channel (web form, email, phone, SMS). Multiple submissions from the same person count as separate inquiries.
Your next client is already calling someone. Are you answering?
No credit card. No demo call. Just a faster way to respond.
- No credit card required
- Fast setup
- Cancel anytime